TurboTax gets AI boost

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📰 News: TurboTax gets AI boost

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 Big Tech

TurboTax gets AI boost

Tax season for 2024 is set to become significantly smoother thanks to AI. Intuit, the parent company of TurboTax and Credit Karma, launched a new AI-powered tool called "Intuit Assist".

Here's what Intuit Assist can do:

• TurboTax: Analyzes your tax situation, creates a checklist to assist you in filing your taxes, and helps you navigate the US tax code.

• Credit Karma: Provides personalized answers to your finance-related questions based on your credit and offers tailored recommendations.

• QuickBooks: Assists businesses in identifying cash flow, auto-generating invoices, and more.

• Mailchimp: Aids in generating personalized marketing campaigns and auto-drafting emails.

Bigger picture: Intuit assist might be the most impactful AI-integration this year, with AI helping over 100 million consumers to solve tax, accounting, cash flow, personal finance, and marketing challenges!

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